New Color Options for Upcoming Models
Published Monday, 24 October, 2011 by Blog Admin. Categories: News.
Ford researchers have revealed that car buyers have strong color preferences and would go to a different dealership if they couldn't get a car in their color of choice. While the most popular car colors remain white, black, silver and gray, Ford is increasing their color palette this year with choices like Ginger Ale, Kodiak Brown and even an icy-green color called Frosted Glass.
Ford actually spends a lot of time on color, using…